The film world is a wild and wacky one, with its temperamental, whimsical stars, hit and miss productions, gimmicks, special effects and shenanigans galore. Most of all, it has an enthusiasm that is not just endearing, but infectious as well, a spirit that spreads through all those who associate with it, from within or without. The Filmfare Awards were constituted in 1953 to honour Bollywood's best talents and provide tangible encouragement and incentive to the principal talents of the motion picture industry. Every winner is awarded a trophy and as years went by, the Filmfare Awards stand as the Oscars of Indian Cinema. The Filmfare awards are eagerly awaited every year, with readers of the magazine polling their opinions to decide who wins and who doesn't.
The Filmfare awards have truly become an institution. It salutes an industry
that has it's own style and definition of success. It is the story of the
stars of Indian cinema. The ones we have grown with and the ones who have
grown with us. The ones who have shaped our psyches. The ones from whom
we've learnt to love, laugh,cry....
From it's inception, the awards have always been a keenly contested event
with a simple moral : Good triumphs over mediocrity
Source : www.indiafm.com
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